Pandemic life?

Economic downturn?

Might just be the best time to start a business.

How to come up with an idea? The old adage is true:

SOLVE A PROBLEM.

That is the essence of a business.

The true entrepreneur is the hero’s story.

Joseph Campbell paints it well, the parallels, the path. Of this pandemic time and the many challenges we face he might say,

“Opportunities to find deeper powers within ourselves come when life seems most challenging.”

Find your way, and fear not the obstacles.

Heady stuff.

And this piece, a mere 9 minutes and 52 seconds, well worth your time to have a listen; and be inspired.

Thank you, Guy Raz!

one.npr.org/i/914525668:914547387